Coverage of multi-market media campaign for AT&T products and services.

TrueVoice and 1-800-CALL ATT media coverage

Alan Klein Consulting was contracted by Science Faction to obtain coverage for AT&T products and services. New York-based Science Faction Corporation created a high-tech laser light and sound show to highlight the introduction of AT&T technologies in cities nationwide.

Playing at high-traffic events nationwide, the “AT&T Laser Spectacular” drew a tremendous audience that increased event attendance.  This unique interactive marketing technique gleamed through the clutter of traditional advertising.  

With laser precision, Science Faction beamed  AT&T-specific messages to consumers — tens of thousands at a time — in markets across the United States. 

Alan Klein Consulting made sure it was front-page news.

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