Raise the Rainbow

Raise The Rainbow

Media campaign that garnered world-wide coverage of the largest Rainbow Flag to date.

Raise the Rainbow media campaign

Since it first flew over San Francisco’s 1978 Freedom Day Parade, the Rainbow Flag has become an enduring symbol of lesbian and gay unity worldwide.  

In commemoration of the 25th anniversary of the Stonewall Rebellion, the world’s largest rainbow flag was unfurled in New York City before one-million-plus celebrants from all over the world.  

The historic event, part of a three-day weekend of lesbian and gay pride events, took place on June 26, 1994.

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